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About Us

About Us

WE'VE BEEN KEEPING AUSTIN AND THE SURROUNDING AREA COVERED FOR OVER 25 YEARS. IT'S A FAMILY THING.

Victoria Toler
Victoria Toler

Founder

Born in Texas and residing for a time in Mexico and France, Victoria eventually returned to her home state and settled in Austin where she founded The Roof Lady, LLC in 1994. Her husband, a commercial contractor, was instrumental in teaching her the essentials of roofing. Victoria combined her passion for languages with her practical mindset and became an expert in the field.

Victoria built The Roof Lady into a thriving business primarily through referrals and repeat re-roofing projects. After 23 years in the roofing industry, Victoria passed off the reins to her son, Ellis as she has transitioned into retirement. Although she no longer manages the business, Victoria’s expertise can still be relied on by Ellis whenever the phrase “Keep Austin Weird” was applied to a customer’s current roof installation.

Ellis Toler
Ellis Toler

Owner

Ellis was born and raised in Austin and grew up enveloped in the construction industry with both of his parents running successful construction companies. After working part time measuring roofs in the summers as a teenager, Ellis went on to pursue a bachelor’s degree in Construction Science and Management with a minor in Business Administration from Texas State University with the intention of continuing to provide the Austin area with the same exceptional roofing service Victoria had perfected over her career.

The Roof Lady has been in Ellis’ care since 2017 and the level of quality and commitment to customer satisfaction has never faltered.

services

services

We follow specific guidelines and procedures to ensure consistency and accuracy in the services we provide. Your trust in our services is of great value to our company.

ROOF REPLACEMENT
ROOF REPLACEMENT

We specialize in residential roofing but also provide services for businesses and real estate companies. Structures are re-roofed when the shingles have outlived their lifespan due to age or after damaging wind and hail storms.

ROOF REPAIR
ROOF REPAIR

Have you discovered water stains on your ceiling or walls? Are there drips around your HVAC vents or light fixtures? After an inspection, we may be able to repair damage to your roof mitigating leaks and other roofing issues.

FREE ESTIMATES
FREE ESTIMATES

We never charge a fee for estimating the cost of the work you need done. We’ll come to your property, assess your situation and discuss options before providing you an easy to understand estimate and terms for the job.

Roofing Products

We only purchase products provided by some of the top roofing suppliers in the country. The products we use are designed to be long-lasting and fall under different warranty packages. We offer several types of residential shingles, in an array of colors from which to choose. We are sure to have what you need. Our shingles are versatile and work perfectly with a variety of exteriors, from different color bricks to different shades and textures of siding. If you’re not sure what to pick, let us help.

 

Our Materials Manufacturers
Testimonials

Testimonials

We're grateful for all the positive feedback we've received.

FAQ

FAQ

WE KNOW YOU HAVE QUESTIONS ABOUT YOUR ROOFING PROJECT AND WE'VE ATTEMPTED TO ANSWER THE MOST COMMON INQUIRIES BELOW.

What is the process for re-roofing?

We are extremely diligent during the re-roofing and repair process. Our focus is to ensure that the work is done properly and completely. Here’s what you can expect.
Step 1: After acceptance of our proposal and estimate, we coordinate with you and schedule a day for your work to begin. Typically, jobs are completed in about one day.
Step 2: We take care to cover the ground around the house with plastic sheeting to protect the lawn, shrubs, nearby pools, etc.
Step 3: Your existing shingles are torn off and the roof is scraped and cleaned. Plywood is inspected for rotting and replaced if needed.
Step 4: Next comes the installation of new felt paper, valley flashings, rubber jacks, boots and caps. We offer additional venting options and suggestions to improve the efficiency of the roof.
Step 5: We apply composition shingles with galvanized coil roofing nails.
Step 6: We clean and haul off any debris from your yard, driveway and surrounding areas. Finally, we run a magnet around the exterior of your home to ensure no nails or metal pieces are left behind. Clean up after our work is of paramount importance.

Can I have multiple layers of Shingles on my roof?

It is never a good idea to install new shingles over older layers on the roof. The money one saves on tear-off is not worth the short-cut. Shingles are designed to go on flat surfaces and age overly quickly when applied on top of old shingles. Additionally, our houses in this area are not designed to take the weight of multiple layers of roofing. If there is a need for repair down the road, one has to take out two layers, fix the problem and put two layers back. Shingles never go back perfectly in those cases. Lastly, when houses go up for sale, inspectors badly rate roofs with more than one layer of shingles.

What are storm chasers?

It is important that homeowners choose local roofing companies to replace their roofs after hail storms. Out of town companies arrive like vultures after a storm, go door-to-door soliciting, sometimes bullying, homeowners for their business. Many times their prices undercut the local prices. They often do not have their own re-roofing crews and hire random crews upon arriving on site, making quality installation questionable. Most do not carry Commercial General Liability insurance. After an initial push to sell, those out of town companies move on to other cities experiencing storm trouble. If there is a leak or other warranty issue some months down the line, they are not here to honor their work warranty.

How bad is hail damage really?

Depending on the severity of the hail, the damage to the roof can be extensive. Hail hits the shingle and dents it upon impact. The colored granules in those dents are loosened and are washed off the roof, often collecting in the driveway, gutters, flower beds, etc. Generally, hail damage is not readily visible from the ground. If it is not severe, the insurance adjuster will not deem it worthy of replacement. Hail does not often cause leaks. A popular misconception that is often used to induce fear. We perform hail checks and roof estimates at no charge.

Why check my roof until the warranty is up?

This is a big misconception! Manufacturers will give 25, 30, 40 year or lifetime warranties on their shingles. Upon reading the warranty, the homeowner can see the brand does not warranty that the lifespan of the shingles is 25, 30, etc. years. They warranty their shingles to be free of manufacturer defects for that long. It is so hot here in Texas, that the petroleum base in the shingles dries out after a period of time, causing the shingles to need replacing before the number of years mentioned in the warranty.

What kind of shingles do I have?

Typically, people have 25 year, 3 tab shingles or dimensional shingles. 25 year, 3 tab shingles are 36” long, but the bottom half is cut into thirds, thereby giving it the name “3 tab”. They have a flat appearance on the roof. These shingles are the least expensive on the market. In Texas, their expected lifespan is 10 to 12 years. Dimensional shingles are also 36” long, but they are constructed from a solid sheet of shingle, with the dimensional flanges added to them, giving them weight and density. They have a bumpy appearance, designed to make them look like wood shingles. Their lifespan in Texas is roughly 16-18 years.

Do I need to have venting in my roof?

Because it is so hot in Texas, it is important to vent one’s roof as much as possible. This will help keep air circulating in the attic. If the attic air is venting out, it helps the shingles live longer. The air circulating does not allow for as much heat buildup in the attic, which puts less pressure on the air conditioning system. There are several different types of venting systems, such as ridge vents, gravity vents, motorized electrical vents and solar vents.

What are your payment options?

Terms for your project will be outlined in the estimate we provide. We accept most major forms of payment including check, money order and credit/debit cards.
CONTACT US

CONTACT US

 Call or Text: (512) 260-3440

Address: 12215 Waters Park Rd, Austin, TX 78759

The Roof Lady